UPCYCLING WITH A DASH OF SOPHISTICATION
Womenswear Autumn/Winter Collection
This collection is designed in the mind of Liz Claiborne in honor of the Liz Claiborne Design for Impactful Futures Scholarship Award in partnership with the Council of Fashion Designers of America. In a mindset of sustainability, I built a 30 look collection from found clothing and upcycled each look in new and innovating ways. This 2D package not only includes customer profiling, inspiration and mood, a fabric story, illustrations, and technical flats, but also explores envisioned marketing tools and considers sustainable packaging of how the garments themselves would be handled to consumers.